Shori Capital
- Identity Design -
Shori means “Vicroy“ in Japanese. I designed a logo and corporate identity for Shori Capital.
Shiroboshi
In Japan, people use shiroboshi/kuroboshi system to distinguish winnig or losing. Shiroboshi is a compound word: shiro means white and hoshi means star. A "white star" in games is a win. A kuroboshi literally means "black star, and means a loss.
Katsu iro
This specific color is called shojo-hi, one of the famous Japanese traditional colors. The color was loved by many samurai who fought, won, and ruled the whole Japan.
